InfoPrint Solutions Demonstrates TransPromo Leadership Momentum with CMO Council

Centered on Customer Revenue Optimization (CRO), this program, sponsored by InfoPrint, will drill into ways targeted solutions like TransPromo significantly impact customer acquisition, monetization and ROI while exploring new developments in database and print technologies.

“There has been much talk to date about TransPromo, and now we are really starting to see traction as companies move to implement real applications," said Sandra Zoratti, Vice President, Global Solutions Marketing for InfoPrint. "Our joint program with the CMO Council demonstrates InfoPrint's unique approach to create both awareness and education and is a perfect complement to our leading color technology, software, professional services and customer support. We are working to help our customers learn about the right solution for their business, and how to form stronger and longer relationships with target audiences using the personalized and captive power of TransPromo."