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Consider Insourcing

Convince management to let your in-plant bring in business from the outside. It will help reduce your corporate operating expenses, fill in On Demand printing valleys and create a new revenue stream. If your in-plant goes away, so does the additional income.

Don't be afraid to pound your chest. Modesty doesn't play well for an in-plant. If you are doing a great job, let management know about it. Measure and report on customer satisfaction, revenue earnings, cost recovery and savings. It will help you to justify technology upgrades and reflect your true value to the company/organization. Otherwise, it is like that tree that falls in a forest with no one to hear it.