In-plants must integrate into the marketing value chain to deliver the best possible value to the organization. Variable data printing will let you do this.

“It is essential to educate your user base,” stresses Rutledge. “Reactions to discussions about variable data can be like a deer in headlights, until the user sees a visual image of what can be done.”

Mellon Financial Corp.

Founded in 1869 as T. Mellon and Sons’ Bank, Mellon Financial Corp. is a global financial services company headquartered in Pittsburgh. With approximately $5.3 trillion in assets, Mellon provides a range of financial products and services.