Expressing Your In-plant’s Value
To survive, in-plants must calculate their
financial contribution and articulate it to management.
• Reputation or Brand: does the in-plant enjoy preferred status in the organization? Is it viewed as holding a unique or special position?
• Marketing Proficiency: does the in-plant communicate in a consistent, precise manner?
• Linkage to Core Business: does the in-plant contribute to the corporate mission as opposed to just printing and copying?
- Companies:
- Xpedx
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