In-plant Newsletters

Likewise, down at Louisiana State University, Ken Watson, manager of marketing & special projects for LSU Graphic Services, says the quarterly newsletter he produces brings in a lot of inquiries.

"I usually get between four to six calls per week from prospective customers inquiring about our services." he says. "The [story] ideas usually come from our department managers. I'll ask for a rough draft of what they would like to see in the next edition, then I go for it."