Spread Roots and Be Indispensable
It is our responsibility as in-plant managers to prepare for a future wrought with change by regularly questioning our product and service offerings and diversifying when possible.
Perhaps the most famous up-sell ever, and we've all heard it, is "Would you like fries with that?" Always give your customer the option for "fries."
We recently had a customer order 20 certificates that were going to be given to attendees upon completion of a particular conference. This was certainly not the kind of job that would help me justify new equipment or staff.
Jim Sabulski is manager of Cougar Prints - Misericordia University Print and Mail Services, in Dallas, Pa. You can reach him at: jsabulsk@misericordia.edu
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