Illinois State University Adds HP-Indigo

The HP Indigo 5000 represents an investment in customers’ needs, Nelson says, which is the most important step an in-plant can take to flourish.

“I came to in-plant printing from a high-volume commercial printing company and from newspapers. I learned early in my career that printing companies offer three options: price, service, and quality. Choose any two,” he jokes. “As an in-plant, it is important for us to choose service and quality. There is always someone who can print for a cheaper price. Only the in-plant can care about its customer like family and provide the quality that makes the family proud.”