Dana on Marketing Messages: A-Marketing We Will Go
I just described two completely different audiences. Stop and think what this means for your marketing efforts.
3. Social media keeps growing in popularity. Stop believing that sites like Facebook and Twitter and YouTube are insignificant. The current statistics, as reported by Digital Marketing Ramblings, are mind blowing. Right now, Facebook has 1.06 billion active monthly users. YouTube has 800 million users and more than 4 billion views daily. Twitter has more than 500 million total users, over 200 million of which are active users. LinkedIn has more than 200 million members, with the top five largest industries using this site being IT, financial services, higher education, computer software and telecommunications, in that order. Stop and think what this means for your marketing efforts.
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com
