Strapped for Cash? Get Creative
How can your in-plant get the equipment and services it needs when the coffers are empty? Try some new approaches.
This type of "field study survey" can provide you with invaluable market information. It can also result in your customer/prospect committing through a "memo of understanding" to use your shop for some specific amount of work if you make the investment and meet their specifications.
Armed with this detailed feedback, you can approach your superiors, your financing resources and even your personnel (who will be expected to learn new skills) with a more detailed, time-oriented game plan—with significantly reduced risk.
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