Big Mission, Bold Plans
In Houston, being the in-plant for the nation’s seventh-largest school system means thinking inside and outside a very large box.
Like report cards, "a lot of what we used to print is going onto the Web," Holden says. "We can either stand by and watch it go away, or we can transform ourselves into specialists in other areas."
One such area is e-mail management, for which Holden and her team are creating what she calls "a huge community database" for the distribution of newsletters and other documents in electronic form.
Patrick Henry is the director of Liberty or Death Communications. He is also a former Senior Editor at NAPCO Media and long time industry veteran.
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