Heartland Hero

"Once we started showing them the type of quality we could do, people realized, 'why go outside? It's right here,' " she notes.

Today, First Printing outputs 40 to 45 million impressions annually, printing such items as disclosures for Visa and Mastercard statements, training manuals, advertising inserts, newsletters, forms and letterhead. The in-plant is currently updating its color copier to a networked Canon CLC 1000, and it's looking to get an imagesetter.