Half-size The Ideal Press?

"It will allow a printer to be more competitive for typical 8-1⁄2x11˝ and 11x17˝ jobs," says Kirby.

At MAN Roland, Doug Still, North America marketing manager, agrees the definition for half-size has broadened over the years to include six-up.

"It's an important development, because a six-up press gives you 50 percent more product on every sheet without costing extra in terms of production time," he says.