Government Printers Rendezvous in the Rockies
He also suggested in-plants compare their actual costs with their estimates and make adjustments.
"It is one of the easiest ways to confirm that you know your true costs and are charging enough" he said.
Positive customer feedback is a great way to show the value of the in-plant, Fenton said. Don't be afraid to ask some of your fans to write letters that praise your strengths. Customer surveys are also important, though he cautioned that they must be "actionable." Don't merely ask how the in-plant is doing, but ask how it compares with the competition. As a consultant, Fenton said, he has kept in-plants from being shut down by using customer feedback showing the shop is better than or as good as outside service providers.
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.