Government in-plants meet in Denver for NGPA 2012 conference

By Bob Neubauer

"If both sides have a maximum payoff, you're going to get the most out of it," he said.

Always consider what the payoff is for the other person, he said. Touting benefits like "improved efficiency," he noted, may not excite the other person, so stress a payoff that means more to them. People who seem to make irrational decisions, he said, have payoffs you didn't consider. Also, he added, people have an innate sense of fairness, so if a deal doesn't seem fair to them, they will say no, even if the consequences hurt them.

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Bob Neubauer Author's page

Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.

Government Printers Rendezvous in the Rockies