Generic Water Bottles Just Won’t Do

In-plants that sell promotional items are well aware of the popularity of water bottles. They have evolved from simple functional items to trendy lifestyle accessories, with various brands experiencing moments of widespread cultural popularity. Names like Nalgene, Yeti, Hydro Flask, and Stanley owe much of their success to their strong branding and social media presence, which have made water bottles a fashion statement rather than just a functional item.

While generic bottles were once acceptable, customers now demand specific brand names. Social media has heightened this brand awareness, creating a cycle of "it" drinkware brands where buyers are eager to adopt the next popular product. This cycle showcases the power of branding in driving consumer behavior, even for everyday items.

To learn more about the brands most in demand today, so you can present the best choices to your in-plant’s customers, read this insightful article from ASI.