GASC Teams With NAPCO Media for Onsite and Pre-Show Coverage of PRINT 17
The following article was originally published by Printing Impressions. To read more of their content, subscribe to their newsletter, Today on PIWorld.
RESTON, Va. and PHILADELPHIA — January 30, 2017 — The Graphic Arts Show Company (GASC) has teamed with NAPCO Media/Printing Impressions and In-plant Graphics to produce the official cross-media Show Daily, special pre-show supplements, and a series of pre-show e-newsletters for this year’s PRINT 17 exhibition and conference, coming Sept. 10-14, 2017, to McCormick Place South in Chicago.
The Official Show Daily will be produced in four distinct formats. Print editions will be distributed at hotels within the show block, as well as onsite each day of the exhibition. The Show Daily in digital format will be available as both a digital "flip-book" edition, and as a microsite on PIworld.com. Onsite e-newsletters will provide content from the printed Show Daily edition plus videos and late-breaking news to a combined audience of over 100,000 attendees, past attendees, and opt-in email subscribers. The digital Show Daily will also be available on the PRINT 17 website (Print2017.com) and PIworld.com.
The pre-show previews will consist of seven "Countdown to the Show" e-newsletters broadcast to more than 50,000 pre-registered and prospective PRINT 17 attendees, and over 70,000 opt-in subscribers to Printing Impressions, In-plant Graphics and packagePRINTING e-newsletters in the weeks leading up to the show. The agreement also provides for “official” pre-show supplements in Printing Impressions, In-plant Graphics and packagePRINTING. The Printing Impressions supplement will also include the Official New Product Reference Guide.
Additionally, the agreement also provides for GASC and NAPCO Media to co-produce the official PRINT 17 Preview Webcast, “New Technologies from the PRINT 17 MUST SEE ’EMS,” on Aug. 22, 2017, at 1 p.m. EDT to be hosted by MUST SEE ’EMS program coordinator Hal Hinderliter. The program will feature a rundown of some of the most compelling new technologies and products attendees will discover across this year’s exciting exhibition floor.
“We are excited about our partnership with NAPCO Media for 2017,” says GASC President Thayer Long. “This will allow our team to leverage NAPCO’s knowledge of the industry, access their team of subject matter experts, and provide new opportunities to invite and attract industry attendees to join us for a rich and unique user experience in Chicago for PRINT 17.”
“It’s been a pleasure working with Thayer and the team at GASC to develop a new vision for PRINT 17 and beyond,” says Mark J. Subers, president/CRO – Printing, Packaging, and Publishing, NAPCO Media. “The show has played such an integral role in the education of the industry. We are thrilled to have the opportunity to collaborate with GASC on this event and inform our various markets of the opportunities it provides to them.”
For information about advertising opportunities, contact Mark J. Subers, NAPCO president/CRO – Printing, Packaging, and Publishing, at (215) 238-5092, or email msubers@napco.com.
For more information about PRINT 17, and to register to attend, visit www.Print2017.com.
About Printing Impressions
Printing Impressions provides authoritative coverage on the industry trends, emerging technologies and the news in the graphic arts industry with a specific focus on the commercial print segment, connecting its readership with cutting-edge solutions and stories of success that will drive the future goals of their organization. For the core audiences within the printing and packaging markets, Printing Impressions provides critical information and news, cutting-edge technology features, case studies and company profiles.
About In-plant Graphics
For 65 years In-plant Graphics (IPG) has been serving the in-plant industry. IPG is the only graphic arts magazine in the world written specifically for in-plants. Based in Philadelphia, IPG has been published since 1951 and focuses on helping in-plant managers increase productivity and stay competitive. Articles cover successful in-plants, new graphic arts technologies and other prepress, printing, bindery and mailing issues.
About packagePRINTING
packagePRINTING is the most influential and widely read journal for package printers and converters of labels, folding cartons, flexible packaging and corrugated products.
About NAPCO Media
NAPCO Media is a leading B-to-B media company specializing in creating community through content via integrated media programs, video services, marketing services, events and event management, custom content, eLearning and market research. NAPCO Media has rapidly expanded its portfolio to include NAPCO Video Services, NAPCO Events, NAPCO Marketing Services and NAPCO Research.
About PRINT 17
Recognized as the most innovative and comprehensive exhibition in the Americas of inkjet, digital, offset, flexo, gravure and hybrid technologies, products and services for the printing and imaging industry, PRINT 17 offers an exciting show-going experience for a diverse spectrum of attendees. The industry event will present the latest graphic communications technologies in live equipment demonstrations across the exhibition floor, plus education on the most in-demand products and newest profit-making opportunities.
About Graphic Arts Show Company (GASC)
PRINT is produced by the Graphic Arts Show Company (GASC). GASC is owned by Idealliance, NPES The Association for Suppliers of Printing, Publishing and Converting Technologies (NPES), and the Printing Industries of America. GASC is managed and directed by NPES from their headquarters located at 1899 Preston White Drive, Reston, VA, 20191 USA, telephone: 703/264-7200, fax: 703/620-9187, e-mail: info@gasc.org.
Source: GASC and NAPCO Media.
