FSC Certification: Is It Worth It?
The Payback
Those that got the certification, though, say the cost and minimal extra work are more than paid back through an improved image, an alignment with the organization’s priorities and a sense of doing the right thing.
“FSC and sustainability hits on my personal values, and it touches on our customers’ values,” notes Jean-Luc Devis, Washington State Printer. Sustainability is a hot topic in the Pacific Northwest, he explains. This prompted the in-plant to become the first government printer to receive its FSC certification. Another in-plant in the Evergreen State, Washington State University, took the lead in the FSC movement and became the first in-plant to achieve certification, about a year ago.
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Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.