FSC Certification: Is It Worth It?
“It was as big as FSC is now,” he says. “The promise was, ‘you’re going to double your work.’ After we [got] certified, for probably the next eight years, I did not get one customer [as a result]. And even if I marketed it and said, ‘Hey, we’re ISO certified,’ people just stared at you and said, ‘What does that mean?’ ”
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Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.