Graph Expo has become so much more than just a printing equipment show. Educational opportunities abound, and many of them are focused squarely on in-plants. IPG is hosting three such events — two breakfasts and a lunch, all free to in-plant managers.
The first of these sessions will take place at 9 a.m. on Monday, September 26, an hour before the show floor opens, in room N310A/B at the Orange County Convention Center (just above the show registration area), in Orlando. Sponsored by Canon Solutions America, the breakfast meeting will focus on how Web-to-print (W2P) solutions are changing the business model for graphic communication organizations.
Graphic media purchasers no longer want to make a phone call or wait for a sales visit, they want to order their recurring printed documents when they want to on a 24/7 basis. W2P technologies can be the right answer to help expand business with existing customers, and it's a big allure for new accounts. Don’t be left behind. W2P software packages can provide a true competitive advantage.
At this breakfast session, you'll hear from industry guru Steven Schnoll of Schnoll Media Consulting and Greg Bane of Aleyant about the challenges facing the commercial and in-plant worlds and learn how you can chart your own successful W2P strategy. Seating is limited, so if you’re going to Graph Expo, register now.