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Continental Airlines
Purchasing Communications and Printing Services
Employees: 24 full-time
Annual operating budget: (printing and mail) $5.2 million
Manager: Amanda Rackliff
"To contribute to the bottom line, we manage not only how an item is to be printed in the most efficient way, but also if it is to be printed at all, meaning, is it absolutely necessary to put ink on paper? Continental Airlines has a paperless initiative, and we are making every effort to place as many items on our Web site as possible. In fact, Continental plans to eliminate paper tickets by the end of 2004 for all revenue travel.
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