Flooring The Competition

Nadeau, who has been with NRF for 18 years, has grown the in-plant quite a bit since its inception in the mid-80s in two 12x12-foot rooms. About 13 years ago he moved into sign printing to save NRF money and enable it to provide a more personalized product. Today the in-plant prints most of the point-of-purchase display headers sent to the stores. As an added bonus, the in-plant is able to customize them for each store. The shop also produces outdoor vinyl banners and seasonal posters, among other items. Some of these jobs are insourced from outside customers.