Excellus BlueCross BlueShield: Diversify and Thrive

Document Services took its relevance to another level when it installed a Kodak NexPress S2500 in early 2007. Prior to firing up the color production press, Excellus BCBS farmed out much of its color needs to commercial printers in the Rochester area. The shop’s volume of marketing collateral jobs has billowed in the past two years, from 4.4 million impressions in 2009 to 6.2 million in 2010. The latter figure, recorded at press time, was expected to reach 6.4 million once the final results are tallied.