The Environmental Impact of a Printing Plate

While performance on press will remain a key factor in plate selection, we hope the information presented here will enable printers to take into account the environmental impact of their decision. IPG

Dr. John Zarwan is a founding partner of J Zarwan Partners, an independent consultancy that specializes in business development, market strategy, and product planning and positioning. His 2003 paper "CTP Platemaking: Understanding the Real Costs," was the first attempt to quantify the cost of chemistry. Prior to founding J Zarwan Partners, Dr. Zarwan was principal of State Street Consultants and held senior management positions in finance, marketing, and product management at NEC and Agfa (Compugraphic). He is an alumnus of Grinnell College, Stanford University, Yale University and the Stern School of Business of New York University. He was on the faculty of the College of Charleston, the University of Wisconsin-Madison and the University of Prince Edward Island, where he currently teaches marketing. 
To find out more or get a copy of the full report on which this article is based, visit: www.johnzarwan.com