On the Road: Customer Interaction Takes Center Stage at EFI Connect

Event highlights included a fireside chat between EFI CEO Guy Gecht and Indigo founder and Landa Corp. Chairman and CEO Benny Landa. In a free-ranging discussion, Landa noted that his company received 430 letters of intent (with the majority of the deposits paid) at drupa for Landa Nanographic Printing presses, most of them for B1-format sheetfed models. He indicated that the 1,200 dpi, beta machines will be installed in the U.S. and Europe by the end of 2013, with full-scale production beginning next year. Landa revealed that, like the early days with Indigo press installations, a Landa trainer will come with the press, and the trainer will also act as a service technician for other Landa press users as the market adoption grows.