drupacube – a Program Tailored To Print Buyers

“We plan to engage people in the topics they have to deal with every day,” explained Manuel Mataré. To ensure this, the relevant associations have been called on to assist with the planning and design. The following associations have already committed to the project: Deutscher Direktmarketing Verband (German Direct Marketing Association – DDV), Forum Corporate Publishing (FCP) and the Fachverband der Medienproduktioner (media production association – f:mp). Newspaper, magazine and free sheet publishers have also given their support to the concept. In addition, talks are underway with numerous drupa exhibitors on how their print-buyer-relevant information can be combined with the offerings in the drupacube.