Washington State University: Doing It All, Only Better
Its Web strategy, talented staff and dedicated customer care have made Washington State University's in-plant one of the country's most successful.
"We attend open houses that the faculty holds," he explains. "We go to those shows and show online ordering and other services."
All of the involvement on campus and in the community underscores what Read says is the most important focus of the in-plant's business model: Customer service.
"We take customer service very seriously, and we operate two customer service committees," she says.
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