Variable Data Printing: A RECIPE FOR SUCCESS

So what’s the bottom line of relevant personalized marketing through VDP? More value to every page printed. More value to your customers, who get increased response rates and more profits; and more value to you as a print service provider with increased revenues and profits. Everyone wins. IPG

Develop your expertise with variable data printing by starting with smaller-scale projects. Build up to more sophisticated programs as your success leads to more business requests for personalized printing.