Direct Mail Partners Expands Color and Personalization with Océ Cut-Sheet Digital Color Systems

The Economics of Color Investment
With Océ CS665 Pro systems, DMP can help customers transition more jobs to cost-saving digital color production for spot color, transactional documents, full-color marketing documents, short-run booklets and other materials. “When customers transition from offset to digital, they save a bundle in waste, storage and inventory,” said Burke. “The cost of mailing a four- million-impression job of 28,000 packets in July will be 25 to 30 percent cheaper than it would cost clients to produce internally. A lot of that comes from better capacity utilization.”