Direct Imaging Offset for the In-plant

Dan Lee: Mostly the time savings is in prepress because there's no prepress involved. It goes directly to the press. The setup time on the press is much quicker than conventional offset too. There's not the water, because this is a waterless press. We can get up to color a lot faster.

Gerard Catrambone: I can get jobs in and out next day, and that's including bindery work. I can treat this thing—and I do sometimes—as a color copier. They want 1,000, 1,500—it makes more sense to do them on the DI.