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The growing demand for short-run color prompted the next step: The DocuColor 6060s. All this digital equipment didn't mean there was no longer a need for offset, though.
"We just don't print color jobs that are less than 5,000 copies on the offset presses any more," explains Castro. "Any color work under 5,000 is done on the digital printers. We'll print more than 5,000 on the digital equipment if the job contains variable data."
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