Digital Domains

Personalization: A Major Factor

Other in-plants are telling similar tales. In Seattle, SAFECO Insurance uses an Indigo E-Print to produce posters, brochures, invitations and personalized items. Manager Larry Jablinske says the addition of the Indigo 11⁄2 years ago has helped meet the tight turnaround times the shop faces and allowed the in-plant to offer personalization of many documents.