Digital Color A Good Fit

In addition to the ability to send digital files directly to the printer, says Patrick O'Donnell, manager of Document Production Services at Blue Cross Blue Shield of Michigan, "the first copy out is good, as opposed to doing makereadies on the press, then bringing up the desired colors." What's more, says O'Donnell—who leased an iGen3 in August 2003—"we don't have to wait for the ink to dry on these printed pieces, which means we can fold, collate, staple, etc. right away."