Determining Our Outcome by Our Income

Going back to the dictionary for clarification, the word "strategy" is defined as "a carefully devised plan of action to achieve a goal, or the art of developing or carrying out such a plan." Do you have such a plan? We all know the old adage: "Those who fail to plan, plan to fail."

Imagine for a moment this scenario: The Competitor contacts your upper management. He pulls out glossy folders and hypnotic spread sheets. In addition, the Competitor reaches into his bag of phrases and throws down such gems as "in-time workflow," "dynamic synergy" and "core paradigms." The Competitor coup d'état is to show that savings is a battle ground that he can beat you on.