Defeating the Digital Myth
Despite the popular perception that digital is replacing print, printed publications are not going away any time soon.
To Digital and Back
One printer in America's heartland, Ripon Printers-named after the Wisconsin city it calls home-has witnessed a reduction in run lengths for its magazine and catalog products. Mike Thorson, prepress manager at Ripon, doesn't necessarily believe this trend is a byproduct of the digital revolution.
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