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If you supply paper to customers, you can use paper usage as an indicator of large jobs, then contact the people responsible and offer to counsel them on their printing needs.
"We'll have to learn to live with the problem to a certain degree, but we always counsel customers when we hear of a large job," says Barkin. "We don't needle the customer or say 'I told you so.' We say, 'Maybe next time we can help you get it done quicker and you can concentrate on your core business.' "
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