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By comparing yourself to your competition, you can learn how to operate your business a little better. Also, you will be able to identify which jobs are not your core competencies. You have to be able to put your ego and prejudices aside and objectively decide who can do the work better.
By telling you do consider this, I'm also telling you to work with commercial printers, so it's only fair that I give you a few tips in order to ensure that this relationship is a good one and doesn't turn sour.
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