Color Copiers - Add A Dash Of Spice

"We looked at what we were outsourcing and what the other departments were outsourcing, and from that we knew up front that we had the volume to buy a color machine," says Lee.

More Short-run Color

Demand for short-run color is also up at Bill Boone's Ponca City, Okla., in-plant—and it's no fad. In fact, says the print center coordinator for Conoco Inc., the demand is so high that he's taken some of the work off the in-plant's Heidelberg GTO and put it on a Xerox DocuColor 12—and he's hoping to move even more work there in the future.