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Fight or Flight
'Free' Printing? Guess Again Having no chargeback system does have a few benefits. It sure cuts down on paperwork. And who needs to market when customers think your printing is "free?" The word free, however, is used loosely. Someone is paying for it. The more successful the in-plant becomes the larger the target it makes. This "free" leads to irresponsible and unnecessary printing. This is natural and inevitable. No price tag equals no restraint. With no chargeback system it is harder to track the culprits. The result is the print shop budget becomes very noticeably bloated. When budget fat needs to be trimmed guess the first place officials will look? |
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