Color Printer Expands In-plant’s Marketing Role
Cedarville University Postal & Print Services is in an envious position at its 3,200-student school.
“Basically, we’ve become a part of the marketing strategy for the university,” says Tammy Slone, manager of the 10-employee printing and mailing operation.
After the university’s Enrollment Services division collects data from prospective students via Cedarville’s Web site, it sends that information to the in-plant, which pumps out personalized postcards within a day or two, to entice those students to enroll.
- Companies:
- Canon U.S.A.
- Duplo USA
- Ricoh Corp.
- People:
- Tammy Slone
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.
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