VDP and Cross Media: A Perfect Storm of Opportunity
By providing variable data printing and personalized cross-media communications, your in-plant can increase its value and become more integral to your organization's core business.
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Philip Rose
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In-plant decisions on investments and new services are never easy, especially as budgets get smaller; however, with proper research and a sound strategy, investments can be made that position you as a partner in helping your organization achieve its goals. Offering VDP and cross-media is just one of many ways to creatively secure your in-plant’s place within the organization. IPG
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Philip Rose
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