VDP and Cross Media: A Perfect Storm of Opportunity
By providing variable data printing and personalized cross-media communications, your in-plant can increase its value and become more integral to your organization's core business.
• Additional costs: Beyond the technology enabling VDP and cross-media, it is important to look at the associated expenses beyond the initial investment. Conducting a five-year cost outline that includes training, maintenance, support plans and other ongoing costs will provide an accurate representation of the total investment needed. Also keep in mind the training that comes along with personnel hires and departures, as well as the additional costs that non-standard systems require for specialized training.
- Companies:
- XMPie
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