In-plants During the Recession

The survey and interviews for the 2008 study were conducted during December of 2008, shortly after the fall of Lehman Brothers and the sharp stock market declines. Although these events had some very immediate negative impact on the printing industry as a whole, the in-plant market was somewhat buffered from these short-term affects, aside from those that resided in financial services institutions. Still, we thought it would be necessary to ask our respondents about any expected budget cuts and/or declines in print as a result of economic decline.