In-plants During the Recession
By embracing digital printing and shorter runs, in-plants have weathered the recession slightly better than their commercial counterparts, according to the latest data from InfoTrends.
Regarding print volumes, we had a similar story where in-plants expected overall growth of print volumes in 2010. This growth would be driven by digital color print volumes as well as some stability in digital black-and-white printing. In 2009, in-plant respondents reported flat growth in digital black-and-white volumes, 3 percent growth in digital color printing volumes, while offset color volumes were flat and offset monochrome volumes declined by -3 percent. We should note in this survey, only 41 percent of the respondents said they had offset printing capabilities in-house.
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