Burning Money

"If you don't get into this business then someone else is going to get into it," says West Barton, director of print production and mailing services at Brigham Young University, in Provo, Utah. "Paper is going to travel in different directions and it's not going to be toward traditional print services. Just as paper is going to migrate from copy centers to personal printers or networked office printers, print jobs are going to migrate to CDs."