Big Prints, Big Profits

• Building layouts

• Vehicle wraps

• Signs for the company picnic

• Presentation graphics

• Prints of CAD drawings for the engineering department

"All the art in our building is done on Encad printers," adds Hawkes. "Because it's so easy to do, we change it all the time."

To sell all these goodies, an in-plant has to grab its customers' attention and let them know what it can do for them.