Getting a View on the World
Before Gallup can conduct any of its public opinion polls, its 32-employee in-plant must do a lot of work behind the scenes.
Morock contends that the survey generation process involves a lot of moving parts even before a job gets to the printing stage.
"We are in constant communication with the client project teams that work directly with the client," Morock notes. "It's a big benefit being able to do this work in-house and work with the other Gallup employees."
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