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"We use it to take the short-run work off the offset presses...so we can pick up more medium and long-run work on the presses," he notes.
Renn's eight-employee in-plant does a lot of four-color work, printing most of Mellon Bank's retail advertising materials, such as statement stuffers, brochures and even post cards personalized with the bank customers' names. The fact that his in-plant can get this work done quickly and get it out to the customer makes the in-plant a valuable part of Mellon Bank's marketing efforts, enabling the bank to run weekly advertising programs with literature that accurately reflects current rates.
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