As the industry transforms, research indicates that the value of in-plants will increase.

By Barbara A. Pellow

Adding Value to Documents

To be successful, in-plants can no longer depend on placing ink and toner on paper—today’s market is all about adding value to the document. User departments want value-added documents that are more personalized or relevant, more secure and have more of an impact. They also are demanding marketing materials that generate an improved return on investment (ROI) and much faster turnaround times.

« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 All Next »

0 Comments

View Comments

Companies:
Eastman Kodak Co.
XMPie

Barbara A. Pellow Author's page

Barbara Pellow is the owner and founder of Pellow and Partners. With her long history focusing on digital communications and print technology, she works with both print service providers and equipment and software manufacturers on the development of strategies to improve revenue and profitability and grow market share.

It’s Transformation Time for In-plants