An Eye for Adaptation
For about 15 years, a mixture of fluorescent lighting, natural light and diffused sunlight illuminated the Printing Services facility at California State University, San Bernardino (CSUSB).
It was an improvement over the basement that previously housed the department, but when Manager Laura Sicklesteel received a new set of Pantone Matching System books, she experienced an eye-opening discovery. In the back of the book, there were two swatches that, when viewed under optimum 5,000 K lighting, should have been identical; however, under substandard lighting, the colors were clearly different.
Cory Francer is an Analyst with NAPCO Research, where he leads the team’s coverage of the dynamic and growing packaging market. Cory also is the former editor-in-chief of Packaging Impressions and is still an active contributor to its print magazines, blogs, and events. With a decade of experience as a professional journalist and editor, Cory brings an eye for storytelling to his packaging research, providing compelling insight into the industry's most pressing business issues. He is an active participant in many of the industry's associations and has played an essential role in the development of the annual Digital Packaging Summit. Cory can be reached at cfrancer@napco.com
