Marketing Ideas on a Shoestring Budget
We asked 10 managers how they market their in-plants—without a marketing budget. They offered some excellent ideas.
Educate Them
Holden: We provide graphics workshops for secretaries and other people who want to know more about designing and printing.
Isbell: Our print education classes have been extremely successful. We host small groups to educate customers about the printing process and our department.
Fuller: We offer graphic/computer classes on how to create a successful research poster for various presentations. These classes have become very popular among the researchers as many of these presentations are tied to grant dollars. Our clients like the hands-on approach, which generates more business for us.
- People:
- Charlotte Holden
- Richard Beto
Related Content
Comments
